PUMA doesn’t simply want to be fast; it wants to be the fastest sports brand in the world. As a well-known sports brand, PUMA has spent more than seven decades developing and manufacturing high-quality sportswear and footwear, such as women’s black PUMA shoes for various sports, including football, motorsport, and golf.
Rudolf and Adolf Dassler established the business “Dassler Brothers Shoe Factory” at their German home in 1919, beginning PUMA’s lengthy tradition of producing high-quality sporting goods. Several sportsmen, notably the well-known Jesse Owens, won gold medals while competing with Dassler spikes during the first few years of the company’s existence.
Level Up On The Playing Field
From team sports, like football and rugby, to individual sports, PUMA supplies athletes with the best equipment on the fields, tracks and courses. Off the field, PUMA’s belief that sports is a lifestyle is seen in their stylish sports apparel designs that can be worn anywhere, anytime.
Paving The Way For A Greener Earth
PUMA is dedicated to producing better goods and making a positive impact on both the environment and society. They strive to improve in a number of sustainability categories, including Fair Income, Products, Health & Safety, and more, by collaborating with stakeholders on the 10FOR25 sustainability plan. In this way, they can produce better products and contribute to a better society.
PUMA: Culture of Firsts
PUMA strives to always bring new, better, different – meaningful innovation for game changing athletes. Driven by a principle of “Has anyone done it before? Is it a first?”, PUMA strives at constantly being the first to elevate athletes’ performance by connecting the dots between Research, Performance engineering and Emotion.
Reform, Equality for All
Living without discrimination should not be open to debate. That’s why PUMA is working with nonprofits organisations like The Trevor Project and BAGLY to accelerate equal rights, personal autonomy, and freedom of expression for LGBTQ+ communities. PUMA do not tolerate racism, bigotry, or police brutality.